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The National Training Campaign (Waad)

The “Waad” National Training Campaign

Recognizing the importance of developing the nation’s human capital as a fundamental pillar for achieving the goals of the Kingdom’s Vision 2030, the Ministry of Human Resources and Social Development has launched a national campaign in partnership and collaboration with the private sector. The campaign aims to raise awareness of the importance of skills acquisition and training, and to promote training activities in private-sector organizations.

Campaign Objectives:

1

Empowering national talent by encouraging the public and private sectors to invest in developing the skills needed in the local and global job markets

2

Highlight exemplary private-sector initiatives in the field of training and skills development, and share successful practices to expand their impact.

3

Enhancing the employability of the national workforce through specialized training programs focused on the future needs of the labor market

4

Strengthening strategic partnerships between government agencies and the private sector to build an integrated national skills system.

5

Enhancing the Kingdom's global competitiveness by improving its rankings in international indices related to training and skills development.

Waad Partners' Training Initiatives​

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Key Partners

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To join as a strategic partner in the Wa'ad campaign

Frequently Asked Questions

Registration includes facilities offering training opportunities and programs, as well as individuals currently being trained through partner organizations. Direct registration for individuals will soon be available through the Skills Platform.
Partners can register for the National Training Campaign through the Skills Portal via the campaign’s dedicated page.
includes 72 entities from the public and private sectors. You can view the list of partners through the “Waad” page.
Students, graduates, employees, and job seekers
Waad aims to enhance training in partnership with the private sector, and raise the readiness and skills of the national workforce for the labor market.